29th Jun
Platinum Marketing Global launches an investigation into business diversity

Platinum Marketing Global launches an investigation into business diversity

Jacksonville-based direct sales and marketing firm Platinum Marketing Global has recently launched an investigation into divisive and inclusive business models due to a recent study by professional social media platform LinkedIn.

Platinum Marketing Global have long been advocates for creating a diverse business, often finding that this generates a hugely creative and support-focused environment. The firm are eager to continue to drive their levels of contractor engagement and productivity on a frequent basis.

The study conducted by social media giant LinkedIn surveyed a staggering 8,000 recruiters and found that almost 80% have now implemented diversity-based programs and initiatives to improve business culture.

Platinum Marketing Global has released their key aspects to consider when aiming to implement a culture built on individuals from varying professional backgrounds. The firm suggests beginning by creating a professional environment that respects differing opinions. Platinum Marketing Global often encourages all of their contractors to have input on various campaigns and strategies, this not only makes all contractors feel appreciated but breeds further ideas. An environment that welcomes input from all individuals, no matter their level of experience within the industry has benefits for all involved.

Professionals in leadership roles must acknowledge and openly discuss the importance of diversity within working environments states Platinum Marketing Global. Managing Director Patrick Anilus has long spoken about this importance, and is eager to continue to raise awareness on this subject.

Embedding diversity into a company mission is imperative in attracting professionals from varying backgrounds explores Platinum Marketing Global. It often explores that a business’s values shape the company and its objectives for the future, making this public attracts not only diverse talent but also shapes decisions made on a day-to-day basis.

Platinum Marketing Global are the outsourced sales and marketing specialists that have a strong focus on growth in the coming months, and the firm is eager to increase their contractor base and are actively seeking individuals from a range of backgrounds and disciplines. Any professionals wishing to gain experience in the sales and marketing sector with a brand focused on development can contact the firm via email on info@platinummarketingglobal.com

Source: https://www.inc.com/michael-schneider/linkedin-surveyed-8000-hiring-experts-found-top-5-ways-to-create-a-culture-of-diversity.html